About the Western Alumni Association
The Western Alumni Association is the foundation of the WWU alumni community. Through social, learning and volunteer opportunities, we connect alumni and friends to Western Washington University.
Alumni Association Mission Statement
Our mission is to strengthen Western by building strong and caring relationships that make
Alumni Association Values Statement
Alumni Association Competitive Advantage
Our competitive advantage is developing caring relationships that connect the Western community; alumni, students, friends of the university, faculty and staff, so that each can benefit personally and professionally.
Alumni Association Brand Principles
A Brand Principle is, quite simply, the unique approach to our mission. This approach sets us apart and allows us to fulfill our mission in a unique way. The brand principle articulates how we add value to our member’s lives. The Brand Principle flows directly from the Competitive Advantage articulated above.
Our unique approach to fulfilling our mission is:
Building Connections through Caring Relationships
Staff and members of the Alumni Association will seek to build connections within the Western community through the development of caring relationships. In short, alumni connect with students, other alumni, faculty, staff and supporters of the university because they care about the University and each other.